What We Do

The Hawaiian word “pono” generally translates to mean “righteousness”
or “to do what is right”. Pono Travelers seek to travel sustainably and in a manner that respects the environment and culture of Hawaii.
Certification<br />Program
Certification
Program

The creation of a statewide STAH certification program tailored to the unique needs of the Hawaiian Islands started with the development of E Malama, The Ecotourism Manual for Hawaii written by Barbara Mills, funded in 1999 by Employers Training Fund, Department of Labor & Industrial Relations, Workforce Division, published by STAH.

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Pono Traveler Program
Pono Traveler Program

Pono Travelers evaluate tours for authenticity, quality of program and information, safety, & enjoyableness. Pono Travelers are STAH members that participate in the recertification process of Certified Sustainable Tour Operators. Pono Travelers conduct evaluations of tour operators and provide constructive feedback from the perspective of a sustainably-minded traveler.

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Education and Outreach Program
Education and Outreach Program

Applicants will complete and submit to STAH yearly, a self-assessment checklist which evaluates their operations addressing the minimum requirements as well as the operating principles.Submissions will include membership & a certification fee based on organization size and supporting documentation (i.e., photos, reports, etc.) for review.

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